Hotjar

Hotjar is a product experience insights tool that provides behavioral analytics and feedback data with users.

Setup

Hotjar plugin setup

A variant of an Amplitude Destination Plugin is required to forward events to Hotjar. Below is a template of a Destination Plugin tailored for Hotjar. It creates an instance of the Hotjar browser tracking code and forwards tracked events from Amplitude's SDK. This template is customizable for any needs.

import { BrowserConfig, DestinationPlugin, Event, PluginType, Result } from '@amplitude/analytics-types';
import { default as hj } from '@hotjar/browser';
export class HotjarPlugin implements DestinationPlugin {
  name = 'hotjar';
  type = PluginType.DESTINATION as const;
  siteId: number;
  hotjarVersion: number;

constructor(siteId: number, hotjarVersion: number)

async setup(): Promise<void> { hj.init(this.siteId, this.hotjarVersion); }

async execute(event: Event): Promise<Result> { if (event.event_type === '$identify') { const { user_id, device_id, user_properties } = event; const hotjarId = user_id || device_id || ''; hj.identify(hotjarId, user_properties || {}); } else { hj.event(event.event_type); } return { code: 0, event: event, message: 'Event forwarded to Hotjar API', }; } }

Amplitude plugin usage

Inside the app's code, the plugin may then be imported and added to the Amplitude SDK instance.

import * as amplitude from '@amplitude/analytics-browser';
import { HotjarPlugin } from './HotjarPlugin';

amplitude.init(AMPLITUDE_API_KEY); amplitude.add(new HotjarPlugin(HOTJAR_SIDE_ID, HOTJAR_VERSION));

amplitude.logEvent('open app');

Was this page helpful?

April 19th, 2024

Need help? Contact Support

Visit Amplitude.com

Have a look at the Amplitude Blog

Learn more at Amplitude Academy

© 2025 Amplitude, Inc. All rights reserved. Amplitude is a registered trademark of Amplitude, Inc.